WHIRLPOOL CORPORATION, BENTON HARBOR, MI, USA  |  Senior Industrial Designer

July 2021 – Present

• Creating next generation Experience Brand Language (EBL) and product strategy for KitchenAid Coffee Category.

• Leading product development projects within global Coffee and Breakfast category.

• Managing third party model shops to develop variety of prototypes for validating design concepts.

 

WHIRLPOOL CORPORATION, BENTON HARBOR, MI, USA  |  Staff Industrial Designer

April 2016 – June 2021

• Leading design projects within global Coffee and Breakfast passion category and Commercial passion category.

• Participate in developing global coffee product strategy.

• Coordinating and communicating with relevant departments, suppliers and model shops in US and other countries for project implementation.

 

WHIRLPOOL CORPORATION, BENTON HARBOR, MI, USA  |  Associate Industrial Designer

October 2013 – March 2016

• Leading local and global industrial projects for KitchenAid small appliances and major home appliances.

• Participate in defining and endorsing project parameters, ensure a variety of conceptual design alternatives are presented to satisfy user needs.

• Work closely with marketing and engineering teams to ensure the project is appropriately implemented.

• Coordinating and communicating with relevant departments and suppliers in US or other countries.

 

WHIRLPOOL (CHINA) INVESTMENT CO., LTD. SHANGHAI, P.R. CHINA  |  Industrial Designer

March 2013 – September 2013

• Leading minor/major local and trans-regional industrial design projects under appropriate directions.

• Collaborates with supervisor to effect convergence on one or more solutions and / or final designs, delivering a variety of creative and aesthetically appropriate conceptual designs to satisfy user needs and project criteria with appropriate directions.

• Coordinating and communicating with supplier and relevant departments.

 

WHIRLPOOL CORPORATION, BENTON HARBOR, MI, USA  |  Industrial Design Intern

June 2012 – February 2013

• Industrial Design Intern working in the Global Consumer Design department of Whirlpool Corporation in the Advanced Design Studio.

• Participate in creating new generation Visual Brand Language for Whirlpool brand kitchen suites.